Promote a book I've published
You have a published book and want a sustainable social-content strategy that drives sales without burning out.
The book exists. The marketing doesn't. You're not (and don't want to become) a full-time creator — you want a repeatable system that produces content tied to the book's themes + drives discovery.
New accounts open with a 30-credit starter balance so you can see real output before you top up.
11 steps. Each one tells you exactly what to do + drops you in the right place.
AVMint hands you off to the matching surface at every step — Stage 1 niche search, Stage 2 Blueprint creation, the editor, the marketing-plan generator, and so on. You follow 1 → 2 → 3 → done.
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Set your profile
Add the book title + your bio. Brand voice should mirror the book's tone so social content feels native to your readers.
- Brand voice can be a short phrase: "measured, literary, no clickbait".
- Primary platforms drives the default video format suggestion.
In the app → Open Profile → -
Define the book's 5-8 key themes
List the 5-8 main themes/arguments from the book. Each becomes a content pillar — every Reel, Short or post ties to one theme. This is the SUBJECT input for the niche search in the next step.
In the app → Mark themes ready -
Find your niche
Search around the book's primary theme. AVMint surfaces the audience already engaging with this topic — those are your readers.
- Use the topic you're passionate about + a market angle (e.g. "Bitcoin storytelling for retail investors").
- Depth doesn't have to be Deep Dive — Standard reveals the same 5 niches.
In the app → Search niches → -
Review and pick a niche
Pick the niche closest to your book's actual audience. Specificity beats reach for book marketing.
In the app → Browse past searches → -
Create your Business Blueprint
Blueprint generates a content plan around the niche. Edit the calendar items to map each one to a specific book theme/chapter.
- Click the niche you picked in Past Searches → "Create Full Blueprint".
- Pick the tier that matches your seriousness — Deep Dive is the most thorough.
In the app → Create Blueprint → -
Generate your first 3 content items
For each item: pick the format (Reels for visual hooks, Shorts for YouTube-search discovery, longer formats for podcast appearances). Mix.
- Start with the 3 items whose titles excite you most — momentum matters.
- Standard tier is the right call for first videos. Promote to Enhanced/Deep Dive once you're ready to invest more.
In the app → Open Saved Blueprints → -
Edit your first video
Open one of the generated items in the editor. Drop the video clips on the timeline, narration on the audio track, render to MP4. Free editing; 1 credit per substantive new render.
- Use the format chip to confirm the per-item format before rendering.
- Editing as much as you like is free — only the render is charged.
In the app → Open editor → -
Set up the buy-the-book funnel
Every video CTA should drive to one place — Amazon, your author page, the newsletter. Pick ONE primary destination. Multiple destinations = no destination.
In the app → Mark funnel set -
Ship your first video
Upload the rendered MP4 to the platform. Use the generated title, description and hashtags from the script artefact. The chapter paste-block (long-form formats) auto-builds the YouTube chapters UI.
- Don't over-edit the AI copy — first videos teach you the platform; ship more, polish less.
In the app → Mark as shipped -
Plan the next 30 days
For book marketing, 1-2 per week is sustainable. The book launch isn't a sprint; the long tail matters more.
- 2-3 ships per week for the first month — the algorithm needs cadence signal.
- Mark items "in progress" / "done" so you can see your own momentum.
In the app → Open calendar → -
Set up your first ad campaign
For book promotion, Meta Feed Ads (1:1 / 4:5) work better than Story ads — readers tend to be on Feed not Stories. Use the marketing budget on Feed.
In the app → Ad Campaigns →
When you finish this journey, you'll have…
- A documented Business Blueprint covering your niche, content strategy and monetisation.
- Ready-to-publish video assets for the first 3+ items in the content calendar.
- A repeatable production system you can run on cadence (the journey teaches the path; the cadence is yours to keep).
- A marketing plan + (where relevant) a first ad campaign — paste-ready into the matching ads manager.
Open AVMint with this journey pre-selected.
The dashboard will show the journey's timeline at the top. Step 1 is one click away.
New accounts open with a 30-credit starter balance so you can see real output before you top up.